Every month over 450 million Internet users worldwide perform around 11bn searches. With search engines accounting for 90% of new visitors to websites, not achieving top 10 listings can have a dramatic negative impact on targeted traffic to your site, giving your competitors the edge.

  • Organic search engine optimisation is the key to maximising the number of visitors to your site at as low a cost as possible, especially given that around 75% of those actively searching the web use natural listings rather than paid for sponsored ones. So, if your website isn't properly optimised you won't be maximising brand awareness and you could be losing visitors and revenue to your competitors
  • The most cost effective way of reaching your target audience online
  • Increase brand awareness with high positioning on search engines
  • Increase conversion and sales in the longer term
  • If your site isn't ranking on the first two pages for relevant keywords on major search engines:
    - your website will only receive a small percentage of total keyword searches
    - your competitors will be attracting all your potential customers!


  • 450 million Internet users worldwide perform around 11bn searches every month
  • Search engines account for 90% of new visitors to websites
  • Around 75% of 'searchers' use natural listings rather than paid for sponsored ones
  • 42% of those who bought from online retail sites arrived via search engines
  • 46% of Internet users find new websites via search engines
  • 57% of Internet users search the web each day
  • The average user spends 73 minutes per month on search engines, second only to 97 minutes on news, info and entertainment sites
  • 46% say they look for product information


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